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Applying AI to Detect Greenwashing: Methods, Cases and Ethics
In the modern age, where the promotion of sustainability has emerged as a preeminent focus of corporate storytelling and consumer decision-making, greenwashing , the practice of making misleading claims regarding environmental efforts, has the potential to pose reputational risk. Any corporation, whether a giant global firm that misrepresents its eco-friendly efforts or a startup that speaks to its sustainable mission in overly vague terms, diminishes trust. However, side by

Directors' Institute
Dec 228 min read
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